Product
Social Networking
Year
2023
Application
Mobile
Industry
social networking
Scope
Product Strategy | UX/UI | Digital Transformation | Mobile App Development
Black Foodie Finder

With over 100,000 active users, the existing app had made significant strides. However, to unlock new revenue streams and extend their influence, a transformation was in order. Black Foodie Finder turned to Dusseau & Co., for a comprehensive overhaul and reimagination of their mobile application.

Our team embraced the challenge with zeal, aligning with Black Foodie Finder's culture and mission. Recognizing the immense social impact potential, we embarked on a seven-month journey to redevelop and enhance the app.

But our vision extended beyond a redesign; we restructured the app's architecture, adding dynamic functionalities like an event ticketing system, recipe purchases, geo-location, messaging, a community forum, popular food delivery service integrations, and a Tasty-like recipe engagement experience. These new features served to enrich the user experience and unlock significant revenue opportunities.

The revamped Black Foodie Finder app was a resounding success. The reimagined app appealed to the existing user base and attracted new users, resulting in over 100,000 downloads. The new features, particularly the community-focused integrations and enhanced user interaction, have sparked new revenue streams projected to exceed $10 million.

Our partnership didn't end with the app launch. We continue to provide ongoing product strategy and development support to ensure Black Foodie Finder stays at the forefront of its market.

The success of this project transcends its impressive numbers. It fuels a powerful movement supporting black-owned businesses and connecting a community. The app's reinvention amplifies Black Foodie Finder's ability to drive its mission forward.

The blend of new features, such as geo-location and the community forum, and the integration with popular food delivery services, has not only increased the app's functionality but also significantly enhanced community engagement. The event ticketing system and recipe purchase options have unlocked unprecedented revenue streams, allowing the platform to expand and thrive.

We're honored to have played a part in Black Foodie Finder's growth, and we continue to support their journey. If you're ready to take your app to the next level, reach out to us at Dusseau & Co. We do more than build apps; we create movements.